The idea for the company began in August 1993, when its founder, Christian Rucker, identified a gap in the market for beautiful but affordable home accessories in white. Chrissie, her boyfriend (now husband) Nick Wheeler (who runs leading mail-order company Charles Tyrwhitt Shirts) and his sister Susie were all in the process of re-stocking new homes, but could not find a comprehensive collection of white bed linen, towels, napkins etc. The market at that time was polarised between low quality 'cheap' designs and the unaffordable 'designer' end of the market.The idea was born, and at Nick's suggestion, Chrissie decided to supply her products via mail order, to address a national market without the overheads of a retail premises. The ideas of white products and mail order were combined, and all that remained was to make it happen!
Should you want to submit The White Company Voucher Codes, promotions, on-line coupons, promotional offers or any other money off, please go to the submit page.
Some retailers do not offer vouchers or coupons but we will list any promotional offers available.
To visit their homepage click www.thewhitecompany.com
|